Well we made it, a full year in business Smash. is officially one year old today.
And what a bloody year – scary as all hell, a lot of hard work and I reckon between the two of us there's been enough tears, snotters and tantrums for channel 4’s next reality TV show. But my god, it’s been a ridiculous amount of fun and weirdly liberating.
Sitting in Tempo Tea on Queen Street nearly 18 months ago, with my now business partner, contemplating what it would be like if we set up on our own agency was the very beginnings of Smash. It took us another six months to stop congratulating ourselves on such a great idea, to finally get Smash going and another three months to find Smash. HQ V1.
Our home for the next six months was a tiny little office bang in the middle of Glasgow city centre. Of course our first decision was to paint it bright yellow, in what we thought was another great idea, but in reality it ended up like some 70’s nightmare.
Second hand Macs, a bright yellow office, two smashed phones, a handful of clients and it was happening. TBH I was kinda giddy with it, it felt a bit like meeting someone new… I couldn’t stop thinking about it, I was excited to go to the office, I was totally imagining our future together.
But then the hard work set in. As it turns out running a business is tough, like really tough, a whole lot tougher than I thought it was gonna be. There isn’t a day that doesn't go by when I’m not juggling multiple projects, keeping clients happy, finding new clients, worrying about every little detail and it’s pretty much impossible to switch off from.
But even with all the hard work and worry, I wouldn’t change it. I’ve never enjoyed such creative freedom or had the opportunity to shape and nurture a business which reflects my own values, I wouldn’t have met a lot of the great people I now count as friends, I wouldn’t have got to work on some really cool branding projects, I wouldn’t have been involved with managing events, throwing launch parties, diverting PR disasters and truth be told, I wouldn’t have been invited to some of the cool events I’ve been able to attend this year if it wasn’t for Smash.
So here’s to our second year in business, we’re hoping it’s gonna be as good as our first and that Smash. HQ V2 never needs a lick of paint.